Adidas Originals x Oyster Holdings launches their third collection with a global tournament theme - “The World’s Travelers Cup” - for Summer 2019. With a playful narrative, the worldwide event brings color and concept together under the brand’s “Traveling is a Sport’®” slogan. Launching across the globe with a full range of shoes and apparel, the adidas Originals x Oyster Holdings collection is centered around bold primary color reinterpretations of the iconic Samba OG sneaker.
Taking inspiration from the fast-paced lifestyle of the modern traveler, the brand's category of ‘Sportswear for Travel” results in luxurious, laid-back takes on classic casual clothing. The latest adidas Originals by Oyster Holdings release embodies both the travel and sport elements that are the DNA the brand. Delving into the adidas archives, they unearthed an inspiring selection of vintage tracksuits and Olympic team uniforms to complete their vision of a ‘World Traveler’s Cup’ come to life. Bold blocks of color dominate across both the apparel and the footwear, echoed in the bright, retro stylings of the specially created co-branding that appears across each piece.
MODEL: DORIEN JADEN
MODEL: JULIAN BELL
MODEL: PHILLIP KNIGHT